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How Indoor Drone Shows Are Redefining Celebration Aesthetics Inspired by Edan Lui’s Birthday Gala
On January 17, 2026, the X Social Group drone performance team created a birthday gala named "Lifted by Love" for Edan Lui at the AsiaWorld-Expo. As 70 indoor drones rose to the sweet melody of "My Apple Pie," precisely arranging themselves into hearts and exclusive totems amidst a sea of blue lights, what we witnessed was not just a display of technology, but a love letter written in the sky.
XSOCIAL
5 days ago3 min read
![[ARTOPIA Concludes Successfully] When 1,000 Drones Lit Up Victoria Harbour: Using Technology and Love to Bring the Starry Sky to Children in the Wards](https://static.wixstatic.com/media/647161_ca3ef71e23974c4faabbf4f54fb1dad7~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/647161_ca3ef71e23974c4faabbf4f54fb1dad7~mv2.webp)
![[ARTOPIA Concludes Successfully] When 1,000 Drones Lit Up Victoria Harbour: Using Technology and Love to Bring the Starry Sky to Children in the Wards](https://static.wixstatic.com/media/647161_ca3ef71e23974c4faabbf4f54fb1dad7~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/647161_ca3ef71e23974c4faabbf4f54fb1dad7~mv2.webp)
[ARTOPIA Concludes Successfully] When 1,000 Drones Lit Up Victoria Harbour: Using Technology and Love to Bring the Starry Sky to Children in the Wards
On the evening of January 9, 2026, the night sky over Victoria Harbour was illuminated by a unique kind of starlight. Jointly organized by Hong Kong Baptist University (HKBU) and X Social Group Ltd, and presented in collaboration with the beneficiary organization Ronald McDonald House Charities Hong Kong (RMHC HK), the "ARTOPIA Charity Drone Show" was successfully held. This was not merely a feast of technology, but a moving journey of miracles concerning "companionship" and
XSOCIAL
Jan 103 min read


The Sky as Our Canvas, Data as Our Starlight: Deconstructing the Brand Strategy Behind Manulife’s 90th Anniversary Drone Show
In an era of digital fragmentation, how does a historic financial brand capture instant public attention and spark deep emotional resonance?
Manulife Hong Kong delivered a textbook answer. The spectacle of a thousand drones over Victoria Harbour - a visual feast celebrating Manulife’s 90 years in Hong Kong and the 25th Anniversary of the MPF system - was, from a marketing perspective, a precise campaign of Visualizing Brand Equity.
XSOCIAL
Jan 93 min read


A Promise Under the Stars: Letting Dreams Take Flight Over Victoria Harbour
On 9th Jan 2026, Hong Kong Baptist University (HKBU) and X Social Group join hands to present "ARTOPIA Charity Drone Light Show" along the Victoria Harbour waterfront. This is more than a technological spectacle woven by 1,000 drones; it is a lyrical ode to life itself.
XSOCIAL
Jan 62 min read


From Victoria Harbour to Brussels: X Social Group Unveils "Hong Kong’s Low-Altitude Economy" Solution at United XR, Defining Global Standards for Drone Art
Nominated by HKPC, CCIDA, and the HKDEA to showcase HK's Art Tech strength through "Drone Shows," X Social Group traveled to Europe with a mission: to "Standardize" and "Internationalize" the HK experience. At the forum, the team demonstrated how to utilize precise drone formation technology to transform the sky into an "Urban Aerial Canvas."
XSOCIAL
Dec 14, 20253 min read


Locking in the Sky-High Perspective! Cutting-Edge Aerial Tech from the "Low-Altitude Economy" Powers MAMA Awards 2025 Global Livestream
X Social Group is honored to have brought our expertise in the #LowAltitudeEconomy to the core of the 2025 MAMA Awards, serving as the official professional aerial livestreaming partner. Amidst the dazzling lights of the Kai Tak Sports Park, we were not merely recorders of history, but elevators of the visual experience.
XSOCIAL
Dec 14, 20252 min read


Behind the Scenes at the National Games 2025 Drone Light Show : HKBU Students’ Field Training to Light Up Next Year’s "Wishes Upon Stars"
Breathing Soul into "Art Voyager . Wishes Upon Stars"
If tonight's National Games performance showcased the "Beauty of Technology" on a grand scale, then next year's "Art Voyager . Wishes Upon Stars" Charity Show will be an "Artistic Miracle" that strikes straight at the heart.
XSOCIAL
Nov 21, 20252 min read


Wen Wei Po Editorial: The True Core of the Mega Events Economy: Injecting "Warmth" into Technology, Not Just "Momentary Spectacles"
Where does this "warmth" come from? It comes from genuine humanistic care and deep emotional resonance. This is the core mission of the "Art Voyager . Wishes Upon Stars" project, led by Hong Kong Baptist University (HKBU) and X SOCIAL GROUP, with Ronald McDonald House Charities (RMHC) as the beneficiary.
XSOCIAL
Nov 13, 20253 min read


Let the Dreams of Sick Children Light Up Victoria Harbour! "ARTOPIA · Wishes Upon Stars" Invites You to Co-create a Starry Miracle
The "Art Voyager · Wishes Upon Stars" project is bringing together 70 passionate students from Hong Kong Baptist University (HKBU). They will become "Ambassadors of Love," stepping into the House to listen to the children's stories. Using their skills in art technology, they will translate these pure and innocent dreams into a soul-stirring drone light symphony.
This is not just a transfer of skills; it is a journey of "building a bridge of trust."
XSOCIAL
Nov 4, 20252 min read


From Drone Shows to Dreams: X Social Group Partners with the Education Sector to Light Up the Creative Sky and Empower the Future Low-Altitude Economy
Charity + Art-Tech: Pioneering a New Model for Philanthropic Collaboration
Following the launch of Hong Kong's first "Low-Altitude Economy and Drone Show" training course with Hong Kong Baptist University (HKBU) in 2024, X Social Group is upgrading the collaboration in 2025 with the "Art Voyager . Wishes Upon Stars" (藝航天下・童夢星願) charitable drone show. The core concept is "Letting Dreams Soar Over Victoria Harbour," transforming drawings by children from Ronald McDonald House
XSOCIAL
Oct 24, 20254 min read


Drone Symphony Ignites Victoria Harbour! SEVENTEEN x CARAT Light Up the Sky in a Tech-Art Spectacle You Can’t Miss
SEVENTEEN and CARAT ! The first of four drone shows (scheduled for September 26, 27, and 29) has successfully commenced. Meticulously planned by the Drone organizer, X Social Group, the event successfully built anticipation for the upcoming concert at the Kai Tak Sports Park. While the audience marveled at the stunning aerial displays, the command center was silently overseeing everything behind the scenes. X Social Group team relied on their "Drone Takeoff Reliability Index
XSOCIAL
Sep 27, 20252 min read


World's First! Hong Kong Launches "Drone Take-off Reliability Index" to Tackle Low-Altitude Economy Regulatory Challenges
At the launch ceremony, government representatives, DTORI committee members, and legislator Elizabeth Quat emphasized the project's significance for Hong Kong's smart city development. Experts including Justin Yeung, Samuel Lam, Dr. Edwin Hui, Elizabeth Quat, and committee secretary Michele Ho shared in-depth insights on technological breakthroughs and implementation pathways. A strategic cooperation signing ceremony was also held, with the Greater Bay Area Low-Altitude Econo
XSOCIAL
Sep 14, 20254 min read


Interview with CMA Innovation & Technology Convenor Mr. Samuel Lam Hong Kong Low-Altitude Economy: The Drone Take-off Reliability Index
the “Drone Take-off Reliability Index” championed by Mr. Samuel lam, CEO of X Social Group, deserves special attention. By integrating meteorological, topographical and technical parameters into a rigorous risk-assessment model, the index sets precise safety benchmarks and provides insurers with actuarially sound data. Beyond its local impact, the index positions Hong Kong as an international reference for low-altitude regulation and could catalyse the global upgrading of gov
XSOCIAL
Jul 19, 20253 min read


Drone Show Lights Up Victoria Harbour Night Sky, Paying Tribute to the Spirit of Lo Pan!
Eight hundred drones will light up the night sky over Victoria Harbour, weaving astonishing images with their agile formations and dazzling lights. The show, lasting about 15 minutes, will be led by the amiable "Lo Pan disciples," symbolizing the wisdom and vitality of the new generation. The drones will successively form iconic Hong Kong buildings and means of transportation, including the Kai Tak Sports Park, Tsing Ma Bridge, trams, and ferries, showcasing the city's constr
XSOCIAL
Jul 11, 20253 min read


Hong Kong’s First Drone and Robotic Dog Show: Cross-disciplinary Students Collaborate to Create an ArtTech IP
This show is supported by core technologies and professional training from XSocial Group, Damoda, and JSMART. The students, staying true to the theme of “Dance Hong Kong, Converge the Future”, have integrated the spirit of innovation with art and technology, crafting an epic three-act narrative of “Cocoon - Crisis - Bloom”.
XSOCIAL
May 29, 20252 min read


Capital Magazine Exclusive Interview: X Social Group Leads the Innovation of the Low-Altitude Economy Era
As the low-altitude economy surges, this issue of Capital Magazine delves into the "Low-Altitude Economy Regulatory Sandbox" with a focus on the future of the low-altitude economy. The interviewees include Dr. Ricky Cheng, CEO of Cyberport; Ir Sunny Lee, BBS, JP, Chairman of ASTRI; Legislative Council member Ms. Elizabeth Quat SBS JP; and Samuel Lam, CEO of X Social Group.
XSOCIAL
May 14, 20252 min read


"Orchestral Symphony in the Sky": Decoding X Social Group's Drone Light Shows and the New Frontier of Brand Marketing
At the forefront of commercial competition, brands are on the lookout for marketing partners who can lead trends and create extraordinary value. With its exceptional technical expertise, unique artistic creativity, and extensive industry experience, X Social Group has opened a door for brands to the future world of marketing. Drone light shows
XSOCIAL
May 5, 20256 min read


X Social Group and REIGN Triumph at Global Design Award 2025
X Social Group, a leading ArtTech enterprise in the Asia-Pacific region, is proud to announce that the "Starry Crown at the Moon" festive gift set—a collaborative masterpiece curated with luxury brand REIGN and local artisanal studio Happy Yarn - has been honored with the prestigious Global Design Award 2025 (GDA 2025).
XSOCIAL
Apr 26, 20253 min read


Wen Wei Po Editorial : Building a Low-Altitude Economy Circle in the Bay Area to Enhance Industrial Upgrading Momentum.
At the ASTRI Applied Technology Summit 2025, Samuel Lam proposed the concept of a "15-minute cross-border low-altitude economic corridor in the Bay Area.
XSOCIAL
Apr 14, 20252 min read


Hong Kong Institute of Marketing Presents: The “Panda Economy” Meets Mega Event Economy and Low Altitude Economy, with the Power of TVB - New Opportunities Are Coming!
Hong Kong, this vibrant international metropolis, is welcoming unprecedented development opportunities! With the rising popularity of the
XSOCIAL
Mar 6, 20252 min read
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