In an era of digital fragmentation, how does a historic financial brand capture instant public attention and spark deep emotional resonance? Manulife Hong Kong delivered a textbook answer. The spectacle of a thousand drones over Victoria Harbour - a visual feast celebrating Manulife’s 90 years in Hong Kong and the 25th Anniversary of the MPF system - was, from a marketing perspective, a precise campaign of Visualizing Brand Equity.

The "Art Voyager · Wishes Upon Stars" project is bringing together 70 passionate students from Hong Kong Baptist University (HKBU). They will become "Ambassadors of Love," stepping into the House to listen to the children's stories. Using their skills in art technology, they will translate these pure and innocent dreams into a soul-stirring drone light symphony. This is not just a transfer of skills; it is a journey of "building a bridge of trust."

X Social Group is proud to announce that Mr. Samuel Lam, CEO, has been invited as the keynote speaker for the "Spotlighting on Architainmen