As the McDonald's logo was illuminated by 100 drones beneath the majestic dome of AsiaWorld-Expo, each beam of light seemed to narrate the story of McDonald’s first greeting Hong Kong with Ronald McDonald in 1975, leading up to the new chapter we weave together in 2025. This "space narrative revolution," intertwining technology and sentiment, allowed McDonald's half-century of joyful essence to be reborn in the sparkling night sky, marking a historic moment as the first drone performance at AsiaWorld-Expo.
Emotional Resonance: A Cross-Generational Dialogue from 1975 to 2025
With precise drone choreography, we wove McDonald's legends and stories into a moving historical tapestry. The drones collaborated to create iconic images of the red Happy Meal, appearing in the night sky as hamburgers and fries, shaking the audience of over 8,000 in rhythm with the "McDonald’s Theme." As the nostalgic fries formation elegantly transformed into a halo representing 50 years, this moment reflected the most sincere resonance between technology and humanity.
Technological Marvel: Millimeter-Precision Recreation of Shared Memories in Hong Kong
In the expansive space of AsiaWorld-Expo, we utilized groundbreaking UWB (Ultra-Wideband) positioning systems to reconstruct every detail of a hamburger composed of 11 layers with "centimeter-level" precision. Coupled with an AI swarm computing engine, the 100 drones collaborated, synchronizing flight data at every second. The application of dual safety shields ensured that the entire performance achieved a flawless "zero-accident" standard, showcasing a stellar ballet and writing a new chapter in the fusion of technology and art.
This was not just a technological premiere for AsiaWorld-Expo; it was a heartfelt tribute to the sentiments of Hong Kong people towards McDonald's over the past fifty years.
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