In the Mid-Autumn Festival of 2023, the "Drone Light Show - Waterfront Carnival" was held at the Wan Chai Waterfront Promenade in Hong Kong, coinciding with the grand celebration of the National Day. This event utilized drone light shows as an engine for "overnight visitor economy" and became a prime example of driving economic development on both sides of Victoria Harbour. Thousands of drones created stunning light displays in the night sky of Victoria Harbour, blending cultural and artistic elements into the performances and attracting approximately 250,000 spectators. The live performance by the St Paul Convent School Orchestra added a magnificent musical atmosphere to the entire show. In addition to the drone performance, the event also featured a variety of entertainment programs, night market retail and dining activities, as well as drone show packages offered by surrounding hotels and travel agencies, attracting both local audiences and overnight visitors.
On December 31, 2023, we proudly presented the Tian Tan Buddha Countdown Drone Light Show in collaboration with TVB. This mesmerizing event combined the iconic Tian Tan Buddha with cutting-edge drone technology, captivating audiences and positioning Hong Kong as a vibrant and technologically advanced destination. Through extensive coverage and strategic marketing, we attracted a diverse audience, strengthened our brand presence, and contributed to the growth of tourism in Hong Kong. Exciting collaborations await, showcasing the dynamic spirit of our city.
Celebrate Sun Life's 131st anniversary with a breathtaking Victoria Harbor Drone Light Show. Witness the Art-Tech and Innovation as our state-of-the-art drones illuminate the night sky, symbolizing Sun Life's commitment to excellence and innovation. Together, let's commemorate Sun Life's remarkable journey and embrace a future of prosperity.
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